Affiliate Marketing – Looking At Competition

You have to understand that getting on page one of Google takes some time, and/or resources. But wanting to do this as soon as possible is perfectly understandable – many people just do not have much time and resources to frequently test & improve their websites.

I’m going to let you know how you can analyze competition within the quickest way possible, and with no expenses (these tools are free, but extremely effective).

If you already chosen popular, quality product to promote, which has at least 5 good keywords the chances are how the top keywords will be very competitive. But it is okay. Use Google Suggest. Many marketers still do not realize about that simple tool, and contains really high potential. With this tool you will be able to find less competitive keywords in no time. That’s particularly true for long-tail keywords.

When selecting the merchandise, go into the keywords you want to use in Google, and appear at the results. You need to see other affiliates who’re already promoting the merchandise you have chosen. Don’t worry if you will find dozens of other sites promoting the same product – the thing is, affiliates (affiliate marketers) would be the people like you and me. Generally they are individuals, or smaller businesses, who’re running their sites from home. Should they have comparable resources – time and cash, it is very possible to obtain on the top of the page the same as they did.

Also, when looking in Google such as this, bear in mind – lots of affiliate sites about the first pages means that product has great potential. Affiliate would not bother to invest his money and time to get about the first page for nothing. It means that the product offers are valuable and many likely high-converting. It’s a first part of the research.

The 2nd part of the research includes SEO tool for Firefox. Just type “SEO for Firefox” in the search engines and download that plugin. If you do not use Firefox, you should consider downloading it. After all it’s best browser for marketing with lots of excellent plugins, that will save a lot of your time and effort. So once you downloaded this plugin head to Google again and type the your product that you want to analyze.

The plugin will show a lot of extra data underneath your search results. It is not difficult – it’ll show the age of domain and number of backlinks for every website. So first thing you want to do is – type main product keyword and find out the web site on spot 10 (the web site at the base of the first page). If that site is considerably simple to beat, it’s worth to do it – you will be about the first page of Google then.

Let’s say the website at the bottom has 15 backlinks and it is 24 months old. This means that it will be very easy to position better, and obtain on first page. Also if you want detailed analyzing of website backlinks, use backlinkwatch.com. It will provide you with exact keyword phrases and links your competitor was using for ranking.

Should you encountered that page about the 10th spot has around 1000 backlinks and it is around 7-8 years of age then it is not a great idea to compete against him – it will take way too enough time and energy to rank better. Although, if the monthly search amount with this keyword is extremely high (>200000), it is worth to invest your time. However, you may notice that last page is 7-8 years of age and has 2000+ backlinks it will likely be better to “retreat”.

To conclude I’d say that competition is not a step to be afraid of, if you are able to get on the first page it is worth to spend your time and resources.

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This post was written by assistant on February 11, 2011

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